If you’re using WordPress to power your site, you already have a strong foundation for SEO — but that doesn’t mean your on-page SEO is perfect. Many WordPress users still make avoidable mistakes that hold back traffic, engagement and conversions....
In the world of e-commerce, one of the biggest drains on revenue is the abandoned cart. Shoppers add items to their cart and—poof—disappear. But with the right strategy and tools in place, you can bring those visitors back, convert them,...
Website speed is no longer just a luxury—it’s a necessity. Slow websites frustrate visitors, lower SEO rankings, and reduce conversion rates. If you’re running a WordPress site, one of the most effective ways to improve speed is lazy loading. In...
If you’re running a WordPress site—whether a blog, business site or eCommerce store—you’ll eventually hit a point where speed and responsiveness matter. One often-overlooked area is the database. Over time the database can become bloated, inefficient and slow, which drags...
Keeping a WordPress website healthy is not a “set-it-and-forget-it” task. Just like maintaining a car or a house, a WordPress site requires consistent upkeep. If you’re serious about performance, security, SEO and conversion optimisation, you need a robust maintenance process...
If you’ve published content in WordPress and noticed that your rankings are decent but your clicks from the search engine are low, you’ve likely hit the common problem: improving CTR (click-through rate) from the SERPs.In this post we’ll cover why...
Your step-by-step performance optimisation guide for faster load times & better conversions If you’ve ever run a speed test on your WordPress site, you may have come across the term Time to First Byte (TTFB). It’s one of those metrics...
When you migrate your WordPress site from HTTP to HTTPS (or enable SSL), one of the most common headaches is the dreaded Mixed Content Error. Your site is supposed to be fully secure, yet some assets (images, scripts, stylesheets, iframes)...
When a WordPress site shows an error like: Fatal error: Allowed memory size of 67108864 bytes exhausted (tried to allocate 2359296 bytes) in /path/to/file.php on line 123 … it’s a frustrating indicator that your site ran out of PHP memory....
If you’re still running your WordPress site on HTTP, you’re not just behind — you’re at risk. Modern browsers mark non-HTTPS sites as “Not Secure,” scaring visitors away and hurting your SEO. But switching to HTTPS isn’t as simple as...